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Customer Engagement Proof first.
Then a relationship.

Customers scan your product to find out whether it is genuine - a reason to scan that most QR codes on packaging never have. Right after the check, the same scan turns buyers into social media followers and members of your loyalty programme.

The moment a customer confirms your product is genuine is the moment they are most willing to engage.

Customer Engagement by authentic.network turns the authenticity check into a direct channel to the people who use your products. After a successful scan, customers are invited to follow your social media channels and to join your loyalty programme, which can be integrated directly. Only verified products earn loyalty points - counterfeits cannot collect rewards.

Why this code gets scanned

Most codes ask for attention. This one answers a question.

A customer holding your product wants to know one thing first: is it real? The authenticity check gives them a reason to scan - and puts your brand on their screen at the moment of highest trust. That is the best moment to ask for a follow or a sign-up.

A marketing QR code

Scan me for more.

The customer has to be curious enough to scan - and many never are. The code competes with everything else on the pack.

An authenticity check

Is this genuine?

The customer scans because they want an answer. The answer builds trust, and everything you show next arrives with that trust.

What the scan builds

Followers and loyalty members - from the people who actually use your product.

Social media

Grow your following

Right after the product is confirmed as genuine, customers are invited to follow your channels. You reach the people holding your product - not just the people who saw an ad.

  • Your channels, one tap after the verified scan
  • Asked at the moment of highest trust
  • In every market where your products are scanned
Loyalty programme

Connect your loyalty programme

Your existing loyalty programme can be integrated directly into the scan. Customers join or collect points in the same step in which they verify the product.

  • Integrated with the programme you already run
  • Points only for verified products - counterfeits earn nothing
  • A reason to buy the original, rewarded on the spot
Loyalty screen after a verified scan: points collected, rewards such as a discount, free shipping and an exclusive product, and sign-up with an email address
Loyalty screenExample data
Loyalty in practice

Points for genuine purchases. A customer list of your own.

After the verified scan, customers see their points and the rewards they can reach - and sign up with their email address in the same step. Every sign-up is a direct contact that belongs to you, not to a retailer or a marketplace.

  • Points collected for every verified purchase
  • Rewards you define - discounts, free shipping, exclusive products
  • Sign-up with email and name, right after the scan
What you learn

Every scan tells you something about your customers.

Where they are

Scans by country and over time show where your products are actually used - which is not always where you ship them.

Which products they care about

Because every code is linked to its article, you see which products draw the most checks, market by market.

Who they are

Loyalty sign-ups give you email addresses of people who bought and verified your product - direct relationships your retailers and marketplaces used to own.

One code

Engagement on the code you already print.

Customer engagement runs on the same security layer that protects your products. No second code on the pack, no separate campaign codes - and every engagement starts with a verified product.

Brand protectionTrack & traceGrey-market controlWarranty & serviceCustomer engagementProduct passport
Questions

About customer engagement.

How is this different from a normal QR code on the packaging?

A normal marketing QR code relies on curiosity. An authenticity check answers a question the customer already has - is this genuine? - so there is a reason to scan, and everything shown afterwards comes with the trust of a verified product.

Can we connect our existing loyalty programme?

Yes. Your loyalty programme can be integrated directly into the scan, so customers join or collect points in the same step in which they verify the product.

Can counterfeits collect loyalty points?

No. Points are only awarded for products that pass verification. A reprinted code fails the check, so counterfeits cannot earn rewards.

Which customer data do we receive?

When customers join the loyalty programme after the scan, they sign up with their email address and name. That gives you a direct contact to verified buyers of your products.

Do customers need an app?

No. Customers scan with their phone's camera. Verification and the content that follows open in the same step.

How does the scan grow our social media following?

After a successful check, customers are invited to follow your social media channels. The invitation comes at the moment they have just confirmed that their product is genuine - when trust in your brand is highest.

What happens if the product is a copy?

The check fails, so the customer learns that the product is not genuine instead of seeing your content. The failed scan is recorded with its time and place, which helps you see where counterfeits appear.

Do we need a separate code for engagement?

No. Engagement runs on the same serialised code that carries brand protection, tracing, warranty and the product passport.

Get started

Turn the check into a conversation.

Tell us which channels and which loyalty programme you want to connect. Or start with the Sample Kit - one genuine code and one perfect reprint - and experience the check yourself.

Real products.
Real impact.