Every authentic.network code does more than prove a product is real - it becomes a single source of truth your brand, supply-chain, service and compliance teams all work from.
Counterfeits don't just cost sales. They cause safety incidents, warranty fraud, regulatory exposure and the slow erosion of customer trust. For physical products, the gap between looking real and being real is exactly where the damage happens - and it is invisible until it is too late.
Product authentication means confirming an item is genuine - and proving where it came from. authentic.network does it by giving every individual item one secure digital product identity.
That identity is protected on two levels at once: the code is copy-evident in print, and it is verified by how it behaves in the real world. A convincing fake can copy the picture. It cannot copy both of these.
The seal carries a microscopic print structure engineered to fail under copying. Reproduce it on any press, scanner or printer and the structure collapses - so the forgery destroys the very proof it was trying to fake. The damage itself is the signal.
Beyond the print, every code lives inside a network that never stops watching. Every scan - its place, its timing, its frequency - feeds a real-time model of what normal looks like. The moment a clone steps outside it, the anomaly surfaces. A forgery can copy a code. It cannot copy how that code behaves across millions of scans.
Both checks happen in a single scan - with a standard smartphone. Nothing for the customer to install, nothing extra on the line.
Counterfeits cost brands revenue, safety incidents and trust. A copy-evident code lets you - and your customers - tell a genuine product from a convincing fake in a single scan, and flags cloned codes the moment they appear anywhere in the market.
Explore brand protection ›Serialised identity gives every unit a verifiable journey - origin, route and destination - across your entire supply chain. The result is end-to-end traceability that stands up to audits, recalls and supply-chain due-diligence requirements.
Explore track & trace ›When scan patterns show product surfacing in regions or channels it was never sold into, you can see diversion as it happens. Expose unauthorised resale and parallel imports - without changing how you distribute.
Explore grey-market control ›Authenticate a unit instantly at registration or service intake and you only honour warranties on genuine product. That cuts warranty fraud, blocks claims on counterfeits, and gives service teams a reliable record of what they're handling.
Explore warranty & service ›Every authentication scan is also a direct, verified touchpoint with the end customer. Turn a proof-of-authenticity moment into product information, registration, loyalty and re-order - a first-party channel most brands never had.
Explore customer engagement ›Most customers start with the outcome that hurts most today - usually brand protection or grey-market control - and expand from there. Because all five run on the same product identity, you don't choose one at the expense of the others; you switch on what you need, when you need it.
Yes. They share a single infrastructure, so brand protection, track & trace, grey-market control, warranty and customer engagement all draw on the same codes and the same data. Adding a second use case is a configuration step, not a new deployment.
A standard QR code can be photographed and reprinted perfectly. Our code is copy-evident - its fine print structure is physically destroyed when copied - and every scan is checked against real-world behaviour, so a cloned code is detectable even when it looks identical.
No. Verification works with a standard smartphone camera. There is nothing for the end customer to install, and nothing extra to carry on the line.
The same serialised identity that powers these solutions is the foundation a Digital Product Passport is built on. Deploying authentic.network for authentication today means you are DPP-ready as ESPR requirements take effect. See our Digital Product Passport hub.
It depends on volume and how codes are applied in production, but the model is designed to fit existing print and packaging lines rather than replace them. A short scoping call is the fastest way to get a realistic timeline for your setup.
A 20-minute call is enough to map authentic.network to your supply chain, your channels and your compliance needs.